Economics: Unit 1
Jan.
5, 2016
Macroeconomics
|
Microeconomics
|
The study of the economy as a
whole
“looking at the big picture”
Ex. Inflation, international
trade, wages
|
The study of the individual or specific units of the
economy
“looking at it individually”
Ex. Supply & demand, market structures, business
organizations
|
Positive Economics
|
Normative Economics
|
It attempts to describe the
world as is
-very descriptive
-tends to thrive on the “what
is”
-collects and presents facts
|
An attempt to prescribe how the world should be
“ought to be”
“should be”
-opinion base
|
Needs
|
Wants
|
Basic requirements for survival
·
water
·
food
·
shelter
·
clothing
|
Desires of citizens
·
cellphones
·
cars
·
tablets
|
Goods
|
Services
|
Tangible commodities
1.
Capital Goods: items used in the creation of other goods
2.
Consumer Goods: goods that are intended for final use by the consumer
|
Work that is performed for someone
|
Scarcity
|
Shortage
|
The most fundamental economic
problem that all societies face
-how to satisfy unlimited wants
with limited resources
|
Quantity demanded is greater than quantity supply
|
Factors of Production
|
|
§ Resources to produce goods & services
1.
Land (natural resources)
2.
Labor (work force)
3.
Capital (human capital/physical
capital)
4.
Entrepreneurship
(innovative/risk taker)
|
|
Jan.
6. 2016
Human Capital
|
Physical Capital
|
Knowledge, skills, abilities
& talent that are gained through education & work experience
|
Composed of tools, machines & robots
|
Tradeoffs- alternatives
that we give up when we choose one course of action over another
Opportunity
cost- next best alternative, settling for what wasn’t
your first choice
Production Possibilities Graph (PPG)- shows alternative ways to use an economy’s resources AKA (PPC-Curve) (PPF-Frontier)
4 Assumptions of a PPG
- Two Goods
- Fixed Resources (land, labor, capital &
entrepreneurship)
- Fixed Technology
- Full Employment of Resources
Efficiency: using resources in such a way as to maximize the production of
goods & services
Allocative Efficiency: products being produced are the ones most desired by society
Productive Efficiency: products are being produced in the least costly way & this
means any point on (PPC)
Underutilization: using fewer resources than an economy is capable of using

v A -inside the curve
What’s happening? You are
unattainable but inefficient: underutilization
v B & C -on the curve
What’s happening? You are
attainable & efficient: it is producing
v D -outside of the curve
What’s happening? Unattainable
Jan.
7, 2016
What causes the PPC/PPG to
shift?
1. Technological Changes
2. Economic Growth
3. Change in Resources
4. Change in Labor Force
5. Natural Disasters, War, Famine
6. More education & training (human capital)
∆ (delta sign) -change
Jan.
11, 2016
Jan.
14, 2016
Elasticity of Demand
-It is a measure of how
consumers react to a ∆ in price
1. Elastic Demand
-
demand that is very sensitive to a change
in price
*always greater than 1*
a)
Product is NOT a necessity
b)
There are available substitutes
2. Inelastic Demand
-
Demand that is NOT sensitive to change
in price
*always less than 1*
a)
Product is a necessity
b)
Few or no substitutes
c)
People will buy no matter what
3. Unitary Demand
*ALWAYS equal to 1*
|
Examples
of Elastic
|
Examples
of Inelastic
|
|
·
Soda
·
Steaks
·
Candy
·
Fur Coats
|
·
Gas
·
Salt
·
Milk
·
Insulin
·
Medicine
·
Toothpaste
|
Price Elasticity of Demand (PED)
1. Quantity
(New quantity – Old quantity)
Old quantity
2. Price
(New price – Old Price)
Old Price
3. PED
Percentage ∆ in Quantity demanded
Percentage ∆ in Price
Total Revenue- the total amount of
money a firm receives from selling goods & services P×Q= TR (price × quantity=total
revenue)
Fixed Cost- a cost that does not
change no matter how much is produced Ex. Rent, mortgage, insurance, salary
Variable Cost- a cost that rises and
falls depending upon how much is produced Ex. Electricity
Marginal Cost- the
cost of producing one more unit of a good
Jan.
17, 2016
Equilibrium
-is the point at
which the supply curve and the demand curve intersect. At this point, all
resources are being efficiently used.
Excess demand
-occurs when the
quantity demanded is greater than the quantity supplied. This will result
in shortages, where consumers cannot get the quantities of
items that they desire.
Price ceiling
-
creates a shortage.
-
occurs when the government puts a legal
limit on how high the price of a product can be.
In order for a price
ceiling to be effective, it must be set below equilibrium.
For example, the
government sets a price ceiling on flu shots and shots are sold for less than
what they are worth; therefore creating a shortage of flu shots. Ex: Rent
control (New York & San Francisco)
Excess supply
-occurs when the
quantity supplied is greater than he quantity demanded. This will result
in a surplus, where producers have inventories they cannot get rid
of.
Price floor
-
is the lowest legal price a commodity
can be sold at.
-
creates a surplus.
-
are used by the government to prevent
prices from being too low. The most common price floor is the minimum wage.
Business
Cycles
Peak: the
highest point of the real GDP
- greatest amount of spending & lowest amount of
unemployment
- in this phase inflation becomes a problem
Expansion: “recovery phase”
- real GDP is increasing due to an inflation of spending
& a decrease in unemployment
Contraction: real GDP declines for 6 months due to a reduction in
spending & increasing unemployment
Trough: lowest
point of real GDP
- least amount of spending & highest unemployment
Video Links:






Alondra you can reference the factors of production as a job in a restaurant. Your boss is the entrepreneurship, the employees is the labor, the capital is either your skills or the tools you work with and the land is the ingredients you put on the food.
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